GSP UK are the only suppliers in UK and Ireland of GSP Italian made Flowrappers
How much of an impact does packaging have to your product and its sell-ability? Take for example the war against tobacco products in countries across the world. Australia has introduced standardised plain packaging across every brand name tobacco product, but has since seen a rapid rise in the sale of illegal cigarettes, with smoking rates on the increase.
The UK government are proposing that we do the same, but Mike Ridgeway from the Consumer Packaging Manufacturers Alliance has spoken out against the proposals in his statement that, “commoditising a whole product category would remove the need for a series of highly skilled printing and packaging techniques.”
This is a clear example of what packaging can do for a product. People recognise brand names, and buy something on the basis of knowing it to be something that they know and trust. In taking away the familiarity people have with certain products, they then start to look elsewhere. Therefore, a successful product needs a strong image, as well as the essential practicalities, such as opening and closing functions and freshness.
GSP UK specialise in flow wrap packaging with their extensive range of the Italian made Flowrapper machines. Each flow wrap machine is designed to work across several commercial applications, including bakery, dairy, medical and produce wrapping.
Their Automatic L Sealers are ideal for any shape or size and can wrap goods at an extremely high speed. GSP UK cater to all price budgets and even offer customers a choice of used flowrapper machines, which will help revolutionise your business.
With guidance on how to use the machines and technical assistance only a phone call away, visit www.flowrapper.co.uk to see the full range currently on offer.